Emotional Health

How to Prioritize What Truly Matters

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Hiya Sweetheart,

The other day I was being interviewed by my lovely friend Nitika Chopra. She asked me the ultimate question, something that we all struggle with:

“Balance is a very frequent buzz word in the wellness industry and I know it is crucial for me in my business, setting boundaries, not overcommitting, making “me” time, etc. How do you find balance and prioritize self-care with your business?”

We often chew on this topic around my virtual water cooler, because we know that the answer to this question allows us to create the conditions for holistic success.

So how can we tell the difference between what really counts and what ends up being a distraction—or what I call a shiny object? You know, those things that seduce us into dropping important life plans and joining a rock band. Stuff that seems ah-mazing at the time, but ends up pulling you away from your health routine, spiritual practice and financial well being (while adding crows feet & belly fat).

When it comes to shiny objects, people are like barracuda.

We get mesmerized by the sparkly, swirly stuff. Have you ever seen those creepy fish underwater? I have. In fact, back in 1980 I was the youngest kid to be certified as a scuba diver in New York state. I remember my dad telling me not to wear jewelry because barracuda would try and eat me. They don’t care if it’s a hoop earring or a hook at the end of the lure, they just want to chomp the twinkle. Needless to say, I tinkled in the ocean the first time I dove through a school of those toothy fish.

Shiny objects can also feel close but not quite right, maybe even forced. They leave me wondering: what’s the benefit for me after I give my time and energy? Opportunities are core to my mission, they feel like a near perfect fit, and I can easily identify rewards that are in line with my goals and values. Opportunities feel exciting and expansive.

So how do we prioritize what truly matters?

While our lives are filled with countless opportunities, every commitment we make brings us one step closer or further away from our dreams. Some quickly propel us forward. Others stop us in our tracks. The good news is that no matter what we choose, we always get the chance to grow. Our triumphs teach us and so do our challenges. That said, I’d sure as heck love to limit the so-called setbacks as much as possible!

Be brutally honest with yourself. When you think about the potential shiny object in your life, does it light you up like a Christmas tree? Can you see yourself committing to it for the long haul? Or is it an escape from something else–something far more important. For example, the second I get a book deal, I can’t wait to renovate or buy some new, useless gismo that requires a thousand hours of training. I’ve wasted my time with shiny object business deals, men, health experiments, fitness routines and so on. By the way, I’m usually more attracted to disco lights when I’m bored or impatient. Sound familiar?

Two ways to overcome a shiny object affliction.

One: Get clear about your core values. I love how my friend Danielle Laporte talks about creating goals with soul. Excavate how you want to feel in your heart and career and then act accordingly. Reverse engineer it from that space. Feelings first. Outcomes second. Ultimate alignment. Check!

Two: Walk. Pray. Sleep. Never say yes right away, even if you’re 100% sure. Best to take a walk, talk it over with the chipmunks, pray about it and sleep on it. Personally, I also don’t ask for too many outside opinions until my gut has had a chance to weigh in. After all, my intuition knows best (and so does yours). Many times my answer looks something like this: Good, but the timing is off. So I put a pin in it and stick with my regularly scheduled program! And if the opportunity isn’t a fit, it’s a no thank you, my dance card is full.

I’ll be honest, I have to be very mindful about committing to the practice I’m sharing with you. If I’m not careful, I can easily regress into a people-pleasing “yes” pez dispenser, who periodically loses her mind and agrees to everything–especially around the holidays! Do you know what I mean? Have you ever felt an absolute “no-way-Jose” in your bones, and just as you’re about to politely decline an offer, your brain gets possessed by a boundary eating zombie who moans “yesss, yessss, yessss!”

Join me. Put your energy towards the experiences that make you exhale. The universe is extremely generous. We will never miss out because there’s always another chance headed our way.

In the comments below, share one shiny object that you’ll happily decline.

Peace, barracudas & zombie hunters,

Add a comment
  1. Charlene says:

    I want to feel healthy in my own skin and i want to feel happy in my heart and appreciated in my career.

  2. Thanks for this Kris….I’m in the cooker right now trying to decide if I should take yet again another course….or just go thru B-school again and get my business and web site in order. The course would of course be great for my practice but not necessary right now….where getting my business in order really needs to happen….I think I just answered my own question to myself….whew…

  3. Laura says:

    You are so extremely clever and funny in explaining everything. And YES you are so right, sometimes (not to say most of the times) a NO can change everything. We become so pleasing just for the fear of rejection when the only person we are rejecting with the “yes, yes, yes” is ourselves. Why? Because we loose that SELF TIME so important and valuable. Thanks Kris for putting into words what we are afraid to tell ourselves. Big love for you!

  4. danielle says:

    Television marathons and series. I love a good story, but I also want to LIVE a life full of stories… this means putting my affair with television aside for a real full of texture, joyous, messy, interesting, glorious, sexy (thank you Kris) LIFE!

  5. SUGAR!!!!! Ugh, sugar is where I go when I am nervous, when I’m writing, when I’m bored. That doesn’t help me sleep well, and it doesn’t help my waistline! So I recently gave up my crutch, my shiny object. It’s been 25 days and counting.

  6. marilena says:

    Today i am happily declining a man who i thought was my big love.(hell no, he wasnt)
    It s very hard but it s the right choice.

  7. Fuscia says:

    I’ve turned down a lot of jobs that would have helped us financially, but would not allow me to be the kind of mom I want to be. My 2 career areas have extended away time or terrible hours. So I’ve chosen to be unemployed until I can find something that feels right.

  8. Lydia says:

    First of all… Thank you for this swift-reading, wise, down-to-earth-ness!!! I needed it today.
    My shiny object will have to be my second job. I am a student, and I don’t work that many hours, but on top of 5-6 classes, work really adds a weight. Reality is that I will need to keep working, though. But why should I continue to work somewhere that keeps me constantly ‘inhaling’? I never seem to get time to breathe. I enjoy the work some days, but after 2 years working there I think it is time for me to evaluate where I’m at, and instead of continuing on a path that doesn’t serve me, I need to find some aspect to change. So I’ve decided to quit the one job. And in its place, new commitments will surely emerge… and I already can see some blooming in my head… that said, if I use your advice as a guide, I will find the commitments that feed me and allow me to inhale and exhale ~ Thank you, and take care.

  9. Kelly says:

    Thank you so much for this, Kris! I especially love the following insight – “The good news is that no matter what we choose, we always get the chance to grow. Our triumphs teach us and so do our challenges.” I’m working to let go of the shiny object of immediately saying “yes” to all holiday social invitations. When caught in a cycle of people-pleasing, it can be easy to say “of course” to every holiday invite, without thinking it through. So appreciate your thoughts on being mindful of our commitments : )

  10. Love this post so much! And you are absolutely right. Outside demands seem to increase exponentially as the holidays roll around. Good luck maintaining your balance!

  11. Boundaries are like my best friend these days!

    As an introvert business owner, if I don’t prioritise my own need for boundaries then I absolutely can’t serve my audience – there would just be no juice left.

    And you’re right Kris – it’s not always easy. It’s a habit that needs to be practiced regularly to work.

    xx Denise DT

  12. Tricia PIcken says:

    I love your energy and enthusiasm. I look forward to your blogs and emails all the time.

  13. Kris,

    I love what you said about being slow to say “yes”. One of the biggest downfalls that successful people in business and entrepreneurship claim to have made is not being able to say “no” more. Making decisions based on what we truly feel is extremely important in every aspect of our lives. I know that for me, saying “yes” all of the time can become a burden quickly.

  14. Thanks for this, Kris! A shiny object that I’ve cut back on is homeschooling my two sons. (May not sound so shiny to others. LOL) This is our third year and, instead of doing it all myself, I’ve gotten a bunch of help and am only with them two days per week now. So, more balance for me and more variety for them. It’s been so good.

    Keep up you holy work!
    Janette

  15. Shawn says:

    Hi Kris. My shiny object is a potential job that doesn’t pay much…(oh and I don’t have a car to even get to the job…at least not now)…however, I think I may be offered the job and I’m feeling almost obligated to accept cause my husband is so frustrated with his job. Over the last year I’ve been trying to pin point just what I would love to be doing. I’ve tapped into my writing talent talent…slightly a surprise to me…eventhough I’ve written a book and working on two other…but I never thought of being a “writer” as a career. Anyway, my gut says “don’t do the job if its offered”…”keep pushing yourself to release your inner talent, take that writing class in January, continue to prepare for law school, and take that tour guide class (if you get a sponsor) that may result into a job in the spring…and that would be GREAT!
    I guess I’m just venting kinda…but thank you for that article…it helped me zone in and look at my feelings/options much clearer.

  16. Leslie Richter says:

    I caught myself in a shiny-object trance the other week. I live in Munich and my daughter will start taking French as part of the public school curriculum soon. I have never learned any French and found myself being pulled hypnotically by a French at Lunch course offered at the library, a mere 3 minute walk from my apartment. I justified that I would be able to “better help her with her homework.” Yikes – I needed several metaphorical buckets of cold water and gently telling myself, “not now” over and over to snap out of it. And the idea still keeps creeping up when I let my guard down.

  17. Dawn says:

    I’ve recently decided not to move out of my apartment.
    My rent is going up & while I am fortunate to be able to afford the increase, it still was bothersome.
    However, my best furry friend (my cat, Pandora) passed away a few weeks ago & I simply am not in the mental state to move right now.
    So, my shiny object was a new place, with a lower rent. But, my mental & emotional well-being took precedence!
    Thank you for your never-ending awesomeness, Kris!
    Dawn

  18. I will say yes to you! This is me. We have to give ourselves time to process what is on offer or asked of us before uttering yes!

  19. alexandra miller says:

    Thank you so much for the article! I read it exactly when I needed it. My most recent beautiful shiny object was a new romantic relationship – my intuition from the very first date was telling me to stop, red flags every where. But the attraction to the sparkle was creating major distraction in my life and it was blinding and it took me four months to come to my senses and own my truth. The aftermath was dull and dark and painful. My take-away from this experience : listen to my intuition, feeling in my gut – it is always right. And when all is done and said, Im doing my best to silence the harsh self talk by self care and practicing unconditionally loving myself no matter what. I will not let this experience defy who I am. Thanks Kris.

  20. Carly says:

    I declined an invite to a fabulous restaurant with coworkers knowing I would be exhausted after a full an eight hour day of chair massage.
    It turns out my fiancé brought me dinner and drove home so I could relax. We ended up having a much needed night of relaxation together and I was so happy I didn’t overcommit.

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